About Us

About ByFiona

ByFiona started with a simple idea: cold weather shouldn't mean compromising on style. We build cozy, well-made pieces that feel as good as they look, from chunky cable knits and ribbed pullovers to structured wool blend coats and fleece-lined layers.

Every piece in our collection is designed to be reached for first on a cold morning. We focus on soft-touch yarns, quality construction, and relaxed silhouettes that move with your day, whether you're heading to work, running errands, or curling up at home.

We keep things simple: great fabrics, versatile designs, and prices that make sense. No fast fashion markups, no endless trend chasing. Just warm, wearable pieces you'll keep coming back to season after season.

What We Stand For

Comfort first. If it doesn't feel amazing on, it doesn't make the cut.

Designed to last. Quality materials and construction that hold up wash after wash.

Effortless style. Pieces that pair with anything and work for every occasion.

Fair pricing. No inflated markups. What you see is what it's worth.

Our Business

ByFiona is a brand of BC Ecommerce LLC (EIN: 30-1483054), based in Albany, New York.

Business Address:

169 Madison Ave
Albany, NY 12210
United States

Get In Touch

Email: support@byfiona.co

Phone: +1 (213) 929-4854

Hours: Monday to Friday, 9am – 6pm EST. We respond to all inquiries within 8 hours.